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Guides and explainers about hosting, websites and how to promote them. We write about what clients ask support: how to choose hosting, what to do with WordPress, why a site is not being indexed.

KPIs in online marketing: how to judge your effectiveness

Entrepreneurs often say that business rests on numbers and exact data. Only on that basis can a business be made profitable and its growth accelerated. To judge a business's effectiveness, and each employee's contribution to the result, KPIs are used. Let us work out what they are and which KPIs exist in marketing.

10 min

Opening Business Box: BookStack

Any company creates hundreds and thousands of documents as it works. All of that has to be put in order and stored. But what if a company works without an office from the start, or has moved to remote work? Dedicated tools for structuring and storing documents are needed. BookStack is a universal open source service for storing working documents.

2 min

The kanban system: a flexible, simple method of project management

Meeting deadlines in digital work — and so the result, and so a business's profitability — depends on managing projects effectively. To get collaboration inside a team and work with a client running smoothly, companies use various methods of project management. One of them is kanban. What does that odd word mean and what ideas stand behind it?

4 min